Business owners wanting to move up to the next level in their businesses now have a choice with Strategem Group. We will identify your most profitable area for growth and then through web site development, sales materials, corporate ID, creative design and advertising, Strategem can custom tailor a marketing program to attract your ideal customer.
Marketing & Strategy
Our seasoned professionals will create a profitability analysis, key performance trend analysis, process redesign, and a growth plan to analyze and forecast your business.
We will coordinate your business marketing and sales tools so that you’ll have an image that truly focuses on your target market. Image is more than a cool logo. It’s about sending a clear and consistent message to your target audience that you understand their needs.
When crafting your marketing plan or giving it an overhaul, it is critical to thoroughly understand your target customers. Understanding your target customers’ demographics helps you determine exactly who will value your products or services, and what kind of marketing tactics will work best.
Print Design Services
Logo Design and Branding
You can never stress enough the importance of having a proper logo to represent your company – a logo that catches people’s attention, and at the same time does not leave them clueless regarding what your business offers. Branding plays a huge role in success of your business. (read our Logo article)
Professionally designed and printed business cards make a world of a difference. Because first impressions need to capture your prospective customer’s undivided attention, having professionally designed business cards is a necessity.
Letterhead & Envelopes
Business letterhead must carry a consistent look for your business. Sending out letters, memos, notes or invoices printed on your letterhead will give your company that expensive feel that assures your customers of your credibility and reliability.
Brochures & Catalogs
What better way to display your products than a full-color vibrant brochure or catalog printed on the finest quality paper. Choose from a basic tri-fold brochure to a fully illustrated catalog.
Postcards and Flyers
Full-color postcards are affordable and are a good way to market your business. Let your customer know about your current promotions, send out holiday greetings or just to thank them for their business.
Web Deisgn Services
Custom Website Design
The World Wide Web is constantly evolving. We offer custom, quality-built websites that are affordable even for small start-up businesses. Whether it’s a basic informational website, a complex, database-driven website, or anything in between – our team will provide you with expertise needed to make your online presence succeed.
Search Engine Optimization
Search Engine Optimization, or SEO, is preparing a website to increase its chances of being ranked in the top results of a search engine for select key phrases. The important thing to remember is that the SEO procedures are constantly evolving, so what worked last year might do more harm than good for your website today.
Email marketing is a fast, inexpensive and effective way to reach out to the most people. We will make sure your HTML emails carry the look and feel of your business. Email marketing saves you time and money, and it also can increase your website’s search engine popularity by bringing new and returning customers back to your web pages.
Website Analytics & Tracking
Is your website getting the hits you want? Which aspects of it are really working for you? Tracking and measuring the traffic to your website can give you the knowledge you need to see what worked and what didn’t.
FREE Web Analysis
Is you website as successful as it can be? Are you optimizing each visitor’s experience with your web site? Is your website easy to navigate? Is your website due for a makeover or redesign? So many questions, and we will help you to find answers for all of them. At no cost to you, we offer a full and free marketing review analysis of your existing website. We will develop a game plan to increase your website’s visibility with Google, Yahoo and other Search Engines.